JUST EAT

In a market fraught with competition Just Eat needed to ‘own’ takeaway. Our creative platform ‘Mini-Fist-Pump Feeling’ owned the out of proportion feeling of joy that you feel when you decide to have a takeaway. Our creative idea saw people bursting into song at that ‘takeaway’ moment to create huge standout and brand fame. The app and digital media and CRM helped prompt people to purchase via offers, promotions and reminders.

Connection

  • Popular songs were never the same again with takeaway parodies rife across social and school playgrounds across the country

Commitment

  • Ordering through the app is now the default in the sector
  • Significant rise in order revenues

WHAT OUR CLIENTS SAY

“Red Brick Road are a joy to work with. Alongside their strategic, creative and commercial expertise, they quickly got to grips with our cause and need. They took the trouble to truly understand autism, and the challenges facing children and their parents in a Covid environment. We were blown away by their proposal and its execution. The outcome is a product that means so much to families having a tough time right now, as well as raising vital funds.”

Danae Leaman-Hill, Director of Fundraising and Development

Ambitious About Autism

WHAT OUR CLIENTS SAY

“As a multi channel agency we find that they are able to provide a full range of support for our campaigns in house, making execution of activities quick and cost effective. The fact that their PR team specialise in Food and Drink means that they have excellent reach in to right areas of the  media and press, which is critical for a campaign to succeed in its objectives.”

Nicholas Marston, Chairman

British Summer Fruits

WHAT OUR CLIENTS SAY

“I’ve really been impressed with the way Red Brick Road have got to know us as a business – our goals and culture – and helped build a strong partnership.”

Steven Glass, Head of Customer Marketing

Yorkshire Building Society

WHAT OUR CLIENTS SAY

“Red Brick Road’s understanding of our audience and their ambition for our brand really impressed us – their strategic and creative thinking is really exciting.”

Michael Cockram, Marketing Director EMEA & APAC

Proximo Spirits (1800 Tequila)

WHAT OUR CLIENTS SAY

“Red Brick Road have a compelling proposition – with sharp strategic planning and agile creative deployment across channels. We’ve been impressed with their understanding of our business opportunities, and their appreciation of local market nuances.”

Odile Marriott, Global Chief Marketing Officer

Merisant (Canderel and Pure Via)

WHAT OUR CLIENTS SAY

“RBR share our ambition to make our brands receive the fame they deserve. We’ve found their strategic and creative approaches encouragingly refreshing.”

Sian Rimmer, Marketing Director

DDD Ltd (Dentinox, Flourish, Snufflebabe and Blistex)