19 Crimes are offering hair – raising haircuts!

Ever wanted a Halloween horror look that people will really remember? Get a hair-raising haircuts for free... for your barnet, back or chest.

19 Crimes are offering hair – raising haircuts!

For one night only, on October 31st, 19 Crimes, Treasury Wine Estates’ rebellious wine brand, is teaming up with Shoreditch barber shop Ruffians to bring your dream Halloween hairdo to life, by shaving frightening works of art into your body hair. 

To sculpt the hair into frightening works of art, 19 Crimes is bringing in British Barber of the Year, Dean Gleeson. Dean will be creating a portrait gallery of partially naked humans with their head and body shaved and sculpted into 19 Crimes Halloween inspired works of art, featuring the 19 Crimes limited-edition Halloween label designs including a Mummy, Skeleton and Grim Reaper – but no design will be off limits, providing it fits the theme. 

And for the brave souls who dare to take the leap of faith, all Dean’s devilish designs will be free of charge. This scary service is not the only way 19 Crimes are celebrating Halloween; it is also launching limited edition glow-in-the-dark bottles of its award-winning Red Wine and Uprising, which has replaced imagery of its convicts with a skeleton, mummy and the grim reaper.  

Speaking in partnership with 19 Crimes, Dean Gleeson professional hair artist said: “It’s going to be a fun day of creating some seriously spooky Halloween haircuts. We want to give those daring enough a haircut to be remembered this Halloween!”

“Absolutely nothing is off limits, and we want to give those daring enough a haircut to be remembered for on Halloween.

“You can come in and make your suggestion – and if we can physically do it with the type of hair you’ve got on offer, we’ll do it for you.” 

 

Chantal McDowell, Senior Brand Manager from 19 Crimes, added: “We wanted to find a fun and unconventional way to bring to life the 19 Crimes limited-edition Halloween labels for Consumers. We’re using Dean’s expert talents with a trimmer to recreate our Halloween bottle designs and create some seriously hair-raising haircuts this Halloween.”

Dean estimates he could get through up to 20 trims on October 31st – but possibly more if the designs are simple, with basic stencil designs like a cobweb taking less than five minutes. 

However, if you’re looking for something more intricate, it could take 30 to 60 minutes. One consideration for anyone thinking about a spooky hair sculpt is the density of hair, particularly on the back or chest, to ensure it is thick enough to support the detail required for the design.

The 19 Crimes Halloween ‘Hairwolves’ offering follows research which revealed hairdos 2,000 Brits consider the biggest hair horrors – with the ‘rat tail’ coming out on top.

Meanwhile, the bowl cut, ‘friar tuck’ and mullet were also disliked by respondents. However, 32 per cent admit they’ve had a hair howler of their own – but 35 per cent would still be open to risking it again if they could get a cut for free.

It also emerged the most iconic Halloween hairstyles were Morticia Adam’s pin straight hair, the Joker’s green do, and the Bride of Frankenstein beehive.