Kinnerton launches new Children’s Chocolate brand, Forest of Hope

Red Brick Road are helping Kinnerton launch the brand.

Red Brick Road are helping Forest of Hope to launch a brand new children’s chocolate brand. The brand, owned by Kinnerton, is putting sustainability at its core with a range of nine delicious milk chocolate, nut-free surprise eggs, each with a different animal on its carton from the Gola rainforest.

Red Brick Road have supported with the development of the in-packaging games and collector cards, as well as activating the launch across social media and PR touch-points.

Tara Stevens, Brand Manager, said: “We are so excited to launch Forest of Hope, bringing something new and exciting to the children’s confectionery market, whilst also creating a more hopeful future for the planet that appeals to the new generation. Forest of Hope is forest friendly, fair to farmers and fun for families. We are so proud to have created a plastic-free, delicious chocolate product, that delivers innovation and education while also supporting cocoa farmers in Sierra Leone.”