Creams Cafe: Giant ‘Goo-bakes’
To celebrate Creams Cafe’s “goo-bake” range – freshly made cookies with a heat-activated molten centre – we launched a nationwide campaign offering free gender reveal parties in its cafes. Tapping into a growing cultural trend of gender reveal parties, the initiative offered bookable parties and served up ‘Giant Goo Bakes’ which when cut open, oozed […]
19 Crimes: Read & Buried
This Halloween, to promote 19 Crimes’ limited-edition glow-in-the-dark wine bottle labels, we set out to get the brand talked about in the most unconventional way possible. So we invited guests into a candle-lit Victorian townhouse for an alternative kind of matchmaking. And yes, for anyone who’s ever been ghosted, this was a chance to finally […]
Elevating Deezer’s Voice on AI in Music
For Deezer, our remit is centred around elevating Deezer’s leadership position and building their brand reputation in the UK and US via PR. In addition to Deezer breaking even for the first time and appointing a new CEO, Deezer has taken a strong stance on the rise of AI within the music industry, which has […]